Magoosh GRE

RSSCategory: Business

What are the Characteristics of Beiersdorf’s brand portfolio

What are the Characteristics of Beiersdorf’s brand portfolio

| December 18, 2012

Introduction As seen in the Beiersdorf’s Brand-Product Matrix, Beiersdorf’s brand portfolio contains eight brands namely: Labello, Nivea, 8X4, La Prairie, Juvena, Eucerin, Hansaplast/Elastoplast, and Florena. Amongst these brands, the most prominent is the Nivea brand, which the company uses as the umbrella brand for broad skin care and personal care. Most brands have sub-brands. They […]

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Difference between Social and Traditional Business Models

| December 18, 2012

Introduction Social business models are considered as a new innovation to the way organisations do business in the 21st century. These models to some extent contradict to the traditional business models, as the aim of latter is to primarily provide financial returns to shareholders. However, social business models have been conceptualised on the idea and […]

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How can we understand the Consumer’s Trust issues in relation business to consumer (B2C) E-commerce?

How can we understand the Consumer’s Trust issues in relation business to consumer (B2C) E-commerce?

| December 17, 2012

Chapter 1 Introduction This chapter focus the research by explaining the various parts of the topic. It also clears the various reasons and the motivation to do this research. This chapter finish with the clear aims of the research, some questions of the research and a short summary on the framework of the essay.

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Study of Customer Needs and Desires in the Airline Industry

| December 17, 2012

Introduction As quoted by Kotler et al 2007:324 “Almost 28% of all production ideas come from watching and listening to customers”. In the airline industry, customer’s needs and wants are two of the three prime elements to be considered for its development. Other element being desires or demands, which is equally important but not everyone […]

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Study of the Mian Beverage Company (Pvt) limited in Pakistan

Study of the Mian Beverage Company (Pvt) limited in Pakistan

| December 17, 2012

Chapter 1  Introduction 1.1 Company Profile The Mian Beverage Company (Pvt) limited has been active in the market since July 28, 2006. The company aimed to achieve a reputation for quality beverages and their distribution in Pakistan.

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Analysis of BuyIt: how it should recruit an operating team, what procedures will be in place and how will rewards will be managed?

| December 17, 2012

Introduction: Buyit is a supermarket chain consisting of over 500 stores throughout the UK. It aspires to open a new store monthly. There are three management teams which oversee the opening and then operations of the stores. Of the three teams, first one identifies the location for the store. A second one oversees the development […]

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Critcal Study of Foreign Direct investments (FDI) within the Indian Retail Sector

Critcal Study of Foreign Direct investments (FDI) within the Indian Retail Sector

| December 17, 2012

  Abstract: Foreign direct investments in Indian retail sector recently has emerged to be one of the most common economic factor but the term still remains vague to many of them. This paper aims at the detail analysis on the factor which recently has been having profound impact on the Indian economy. Retail Sector and […]

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Daniel Erasmus and the strategic merging of internal and external planning within organisations

| December 15, 2012

Introduction Daniel Erasmus (2008), stated that, scenarios is the process which merge inside and outside planning within organisations in order to create a new strategic planning to the future. However, scenario planning created in 1960 by shell group planning ina; order to become the eyes that perceive the prospect of the world future outside the […]

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Hyundai Strategic Analysis and it’s Business in South Africa

Hyundai Strategic Analysis and it’s Business in South Africa

| December 15, 2012

Introduction In recent times, it is sure that the importance of marketing research has increased due to serious competition between companies. That is why there are a plenty of method for information research in order to understand the mind of consumer which can be useful to make the plans and strategy for producing of marketing […]

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The ‘business’ of aid: to what extent does aid do more harm than good?

| December 15, 2012

Abstract: The topic of this paper views the harms of aid and argues that aid does developing countries more harm than it does good.  Aid is the economic assistance from one nation to another.  There are different reasons for why this topic is so controversial.  Aid does not always benefit the poor countries economic stride; […]

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Critical Study of Human Resource Management (HRM) at Infosys technologies pvt

| December 15, 2012

Infosys, INTRODUCTION Infosys technologies is a leading outsourcing IT services multinational company having headquarter in Bengaluru, India and is having its branches and development centres in China, UK, Japan, Australia with a large workforce of 1,27,000 employees all over the world. They have a flat organizational structure HR structure directed by Nandita Gurjar with a […]

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The Role of Offshore Outsourcing in Contemporary International Business

| December 15, 2012

Introduction Offshore outsourcing is a term most widely used in today’s international business prospective describing the companies contracting or subcontracting their service or manufacturing oriented jobs and business functions to a location beyond their national boundaries. The trend started in 1980s with the amplified import of materials used in basic US manufacturing industry from about […]

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The value of knowledge: the role of Knowledge Management and Innovation

| December 15, 2012

Introduction Knowledge is a powerful weapon for any institution, whether belonging to business, politics, social work or art. It plays a vital role in the functioning of any organisation, especially if the organisation is a business organisation seeking to take maximum advantage of the knowledge that it is has collected and organised, making sure it […]

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Ofcom and Product placement following the changes in European broadcasting legislation

| December 15, 2012

Introduction UK Regulatory company Ofcom (2011) state that, “Product placement is when a company pays a TV channel or a programme-maker to include its products or brands in a programme”. Product placement has been allowed on UK television for many years in the form of movies and international programmes but regulations have been relaxed as […]

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Explore reflective accounts of the mentor’s developing role using a recognised framework

| December 14, 2012

  Introduction The purpose of this assignment is to review and explore reflective accounts of the mentor’s developing role, using a recognised framework.  Ely and Lear (2003) suggest that following a mentorship preparation course, a mentor should have sufficient information to increase their knowledge base in relation to a student’s learning needs; the effectiveness of […]

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How shoplifters see the world: shoplifting within the area of consumer behaviour

| December 14, 2012

1.0 Introduction The aim for this study is to carry out a comprehensive literature review on the topic of shoplifting within the area of consumer behaviour. The topic will discuss who engage with shoplifting within the consumer behaviour theories.  The area will also discuss how consumer engages with shoplifting and why they shoplift, which will […]

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Analysing the application of commercial law towards Ship Operations

| December 14, 2012

Introduction This assignment refers to a case sceanario in terms of Analysing the application of commercial law towards ship operations and the role of Master in its application wherein as a Master of a General cargo ship of 30,000T on a voyage charter sailing from U.K port after loading high grade steel pipes bound for […]

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Critical Record of a Shipmaster’s Duties

| December 14, 2012

Introduction As per the scenario, I am the master of a 30,000 tonne general cargo ship under the voyage charter sailing from UK, bound for Korea after loading a cargo of steel pipes of high grade. After a visual inspection found that some of the steel pipes appeared rusty, also no shore side surveyors were […]

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Reward and Performance Management: HR as a Strategic Approach

| December 14, 2012

Introduction: HR as strategic approach: In the present scenario HR has been treated as strategic approach in the organizations. Human resources management is major concern of the management within the organizations. Organizations have changed their approach towards human resources management. Employee development is considered as the duty of the employer. In the past couple of […]

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Study of the 2010 Deepwater Horizon BP oil spillage in the Mexican Gulf

| December 14, 2012

Introduction The Topic: This assignment highlights the incident of the Deepwater Horizon oil spillage in the Mexican Gulf which took place from April 2010, as well as a brief explanation of the financial consequences faced by BP. It also discusses the potential implications of this event regarding BP’s corporate governance regulations. Explanation of the Event: […]

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